Start Your Conversation with Scent
Rediscover This World with Olfactory
We are born with the gift of olfaction, capable of distinguishing over one trillion distinct smells
1,000,000,000,000
1 Trillion Smells
We Build Our Perception of Things Based on Their Scents
The sense of smell, like vision, is an important pathway in constructing our perception of the world
A Design for W Hotel Hawaii
W Hotels are generally considered to be a trendy and avant-garde hotel brand, with a design and service concept that caters to a younger, more fashionable clientele
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Inspired by W's Smell Kit
W hotels offer scent kits containing dried flowers and fruits at their bars, providing a distinctive olfactory experience for their customers
More than See & Listen, is Smell
Traveling is a process of establishing cognition of the unknown world; its significance lies not only in seeing with our eyes but also in smelling with our noses
User Scenario: Lounges & Bars
Lounges and bars are hubs of interaction and connection, where travelers meet strangers and friends alike, fostering conversation and camaraderie
Value Proposition
To foster sharing and conversation between travelers with a delight of olfactory journey
The Scentist
Reveal the World of Olfactory Enjoyment
A Magic Chassis with 8 Scent Capsules
8 iconic smells from the beautiful and mysterious Hawaii island
Scent Cards
Match the Scent Dot and learn more about each scent
Explore each scent exclusively
Combine to reveal smells of scenic spots
Explore Each Scent Exclusively
What's the smell of jasmine, lavender or rose?
Combine to Reveal Smells of Scenic Spots
Just like being there
Bring Scent Home
Scent Kits Are Available At Gift Shop
Details & Other Features
CMF
Research Process
Color Research
User Journey Map
Design Ideation
Capsule Design Study
Early Concepts
